The site of BashCell regional cellular communication operator needed redesign of the cover page in order to place various news, together with giving the site a “portal” image. The existing corporate identity style of the Company limited the used color scheme to two colors - red and gray.

As a result of the cover page redesign, a completely new style of the whole site was developed. The cover page now contains not only the information on new tariff plans and the Company’s promotional actions, but the news of cellular communication in the region as well. Also, such functional elements as search, newsletter subscription, and sending SMS were put on the site’s cover page.